Menu

Women's Apparel & Ready-to-Wear

Apparel
Discover a curated wardrobe of modern essentials, timeless tailoring, and effortless silhouettes. From Cordera knitwear and B SIDES reworked vintage jeans to organic Jungmaven hemp tees and casual basics, explore enduring fashion crafted by independent global designers.

Person wearing a striped sweater with red and gray horizontal lines on a white background

A pair of navy blue cotto ribbed crew socks folded together with a white paper band around the middle that reads 'E.C.G’ - East Coast General

Person wearing a cream and blue striped sweater with a plain background

A pair of petrol blue cotton ribbed crew socks folded and wrapped in a white paper band with the letters 'E.C.G’ - East Coast General

Person wearing a brown leather jacket and Cordera Low Rise Virgin Wool Pants in Dark Brown against a white background - East Coast General.

Rear view of Lido black racerback one piece swimsuit open back detail

Green cotton ribbed socks with a white label displaying ECG branding on a white background - East Coast General

Model wearing B Sides Slim Lasso Jeans in Desert Tan with black long sleeve pocket tee front view

A women wearing a brown cardigan and white t-shirt with Cordera brown maxi pants, standing against a white background

Woman wearing a brown tank top and black pants against a white background

a lady wearing a blue and cream zip through cardigan and navy pants against a white background

Person wearing a striped sweater and white pants on a white background

Rear view of Lido Navy swimsuit showing contrasting Red open racerback straps - East Coast General

Person wearing a beige shirt and pants holding a woven bag on a white background

Model wearing Lido Racerback Bikini set in Navy and Red side view - East Coast General

Person wearing a brown and white striped shirt with a plain background

Woman wearing a light gray shirt and white pants on a white background

Model wearing Lido Trentasei Colorblock One Piece in Navy, Red and Ivory front view - East Coast General

(AUD $)

© 2026 east coast general. All rights reserved.