Women's Collection
Explore the complete women's collection at East Coast General, featuring an elevated range of contemporary apparel, footwear, accessories, and everyday essentials. Discover a thoughtfully curated selection from celebrated independent labels, including Cordera, Toast, B Sides, Lido, Hereu, and our Australian-made E.C.G signature line.
From effortless organic cotton tees, tailored trousers, and premium merino knitwear to handcrafted leather shoes and minimalist jewelry, each piece is chosen for its enduring quality and relaxed aesthetic. Build a timeless, modern wardrobe designed to carry you seamlessly through every season.
No.15 Bracelet | Dragon Blood
No. 46 Earrings | Onyx
No. 46 Earrings | Fish
No. 4 Necklace | Quartz
Havaianas Brazil Thongs | Dark Brown
Havaianas Maxi Puffed Thongs | Black
Lido Trentasei One Piece | Brown
Lido Sedici | Black
Lido Undici High Bikini | Brown
Lido Undici High Bikini | Black
Lido Undici Low Waist Bikini| Black
Lido Trentasei - Flamingo
Lido Sessantadue Gradient Swimsuit - Negroni
Springsteen Tee | White
Toast Page Check Cotton Sleeveless Dress
Sunray Sportswear Na'maka'oh T-shirt - Smoke Blue
Sunray Sportswear Na'maka'oh T-shirt - Shark
Sunray Sportswear Na'maka'oh T-Shirt - Off White
Sunray Sportswear Hi'aka T-shirt - Turkish Coffee
Sunray Sportswear Hi'aka T-shirt - Dried Moss
Sunray Sportswear Hi'aka T-shirt - Shark
Sunray Sportswear Hi'aka T-shirt - Blue Smoke
Sunray Sportswear Hi'aka T-shirt - Dark Navy
Sunray Sportswear Mahuna T-shirt - Shark
Sunray Sportswear Mahuna T-shirt - Off White
Sunray Sportswear Mahuna T-shirt - Hambledon Grey
Sunray Sportswear Mahuna T-shirt - Dark Navy
Silverlake Cropped Tee | Stucco Beige
Silverlake Cropped Tee | Stormy Green